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AI that works for your business.

We're Musho, an AI studio. We build agents, automations and tools around the way your business works. We work with businesses across Spain, and remotely with the rest of Europe.

Is Musho right for your business?

We work with businesses like yours, from people starting from scratch with AI to teams that are already digital and want to take the next step.

Do any of these sound familiar?

  • Repetitive work you'd like off your plate
  • Customers left without a reply outside opening hours
  • A project on hold because it went over budget

We start from wherever you are and explain each step along the way.

AI solutions for businesses like yours

Everything starts with the diagnostic. We get to know your business, build the solution around it and stay with you for as long as you need.

We audit your business to find where AI can save you time and money, and hand you an action plan built around your goals.See the AI Diagnostic
With the diagnostic in front of us, we decide with you what to build. We hand it all over up and running, connected to the tools you already use.See implementations
We start from the diagnostic to draw up an AI strategy for your business. Then we train your team to use it with confidence.Tell us about your case

What can we build for your business?

Every business works in its own way, so we adapt AI to your sector and to the way you work.

  • Voice agents

    We set up a voice agent that answers the phone 24/7. It handles questions about opening hours, prices or availability and, when needed, passes the call to a person.

  • WhatsApp and messaging agents
  • Process automation
  • Custom software with AI
  • Integrations with the tools you already use
  • Automated reports and dashboards

The idea behind Musho

New AI tools appear every week, and with them the feeling that your business is falling behind. The truth is calmer, because you don't need to keep up with all of them, only to know which ones work for what you do and to have someone who puts them to work.

Musho was born in Valencia with the idea that AI shouldn't intimidate anyone. That's why we work close to you, first understanding how your business works so that AI saves you time and money.

Frequently asked questions

How much does it cost to bring AI into my business?

The AI Diagnostic starts at €1,490 and is always the first step. Everything else comes at a fixed price. If we go ahead with an implementation within 30 days of handing over the plan, we take the full cost of the diagnostic off it.

Do I need technical knowledge?

You don't. We set everything up ourselves and show you and your team how to use it. And if someone on your team is already technical, the training is pitched at their level.

Can I go straight to an implementation, without the diagnostic?

We always start with the diagnostic, because AI multiplies whatever it touches, the good and the bad, and automating a process that fails only makes it fail faster. If your idea is right, the diagnostic confirms it with numbers before we build anything. If it isn't, you avoid paying to build the mistake.

Do you only work with businesses of a certain size?

No. We work with businesses of every size, because what makes the difference is how much repetitive work AI can take on.

How is this different from buying an AI tool?

An off-the-shelf tool is made for everyone. You have to set it up, connect it, learn to use it and adapt the way you work to fit it. An AI solution built for your business starts the other way round. It begins with the way you work and arrives up and running, connected to the tools you already use and with your team knowing how to work it. We implement it ourselves and explain everything you need to know.

Are there monthly costs after the implementation?

It depends on what we build. Some AI tools are paid for by usage. In those cases the subscription is taken out in your name and you see every charge on your own invoice, with no hidden margin on our side. Meta charges a few cents for each message the agent sends on WhatsApp. The proposal sets it all out with real figures.

What happens to my data and my customers' data?

It stays yours. The free AI you use as a consumer often learns from what you type, and in your business we only work with tools that are barred from doing so by contract. We comply with the GDPR, and before we start we set out in writing how data is handled in your project.

Is Musho an AI agency?

Yes. We build automations, agents and custom tools and leave them running in your business, as an AI integration agency. We're a small team, so you work directly with the people who build.

Asier and Yazmín, the two people behind Musho

Contact

Shall we talk about your business?

Tell us how you work and we'll tell you where to start.